If
we are going to avoid the worst impacts of climate change we need disruptive
innovations that fundamentally alter the broken systems that continue to build
out inequitable, fossil fueled societies. Solar and other renewable energy
technologies can do that to energy markets. But it won’t happen without fixing
another broken system – finance. Now it
appears that the energy innovation axiom – small is big - also applies to
financial innovation as solar crowdfunders prove that aggregating small
investments from individuals can break down financial barriers to a clean
energy revolution
Crowdfunding
is a potentially disruptive financial innovation that unlocks and aggregates
small amounts of capital to ensure what society deems socially and
environmentally important receives the capital it requires. The disruptive potential of this ‘social
bankability’ was on full display last Monday when Solar Mosaic officially opened its doors to investors in California and New. In just 24
hours three solar projects
(built on affordable housing projects) totaling $313,000 were fully funded by
average people contributing as little as $25. Including its beta testing Solar
Mosaic has raised $1.1 million for distributed solar.
Seeing
this happen in the USA is truly awesome given the painful obstruction to climate
and clean energy solutions our politicians have put forward on a global stage. Combining
crowdfunding with other financial innovations like opening Real Estate
Investment Trusts (REIT's) and Master Limited Partnerships (MLP's) to renewable
energy in the US (something on the table in the form of the Coons Bill) offers a unique
opportunity to further tear down financial barriers. Doing so will help unlock
US clean energy leadership and not a moment too soon.
But
the real opportunity for crowdfunders lies with distributed solar in emerging
markets where the world’s poor pay obscene amounts for dirty fuel based
lighting. It’s the 1.3 billion people living in off grid communities for whom
the economics of solar make the most sense
and have the most impact.
That’s
why the Sierra Club advocates for international financial institutions (IFIs)
(like the World Bank) to fund distributed solar in emerging markets. But despite the high
profile calls from entrepreneurs like Jigar Shah to capitalize on the opportunity, IFI’s have simply
not stepped up to the challenge. In fact, getting them to pony up even
relatively small amounts of public money to make solar bankable – like the
$313,000 Solar Mosaic raised in one day - is like pulling teeth (except, of
course, for the renewable energy champion OPIC).
That’s
because providing funding in these relatively small amounts to ‘new’
technologies is just not what these guys do. They don’t because their business and
operations model is suited to a different age, one which helped produce the
problem of climate change and inequality but is ill equipped to solve it. That means
that solving energy poverty and climate change is up to those capable of
financing and deploying small scale distributed renewable energy – at least according
to the radicals at the International Energy Agency.
So
while Solar Mosaic’s first day is exciting, it’s their next steps that hold the
truly disruptive potential. Solar Mosaic and other crowdfunders like SunFunder are already eagerly eyeing emerging markets like India where
the coal sector is a mess, grid expansion isn’t happening and diesel prices are unbearably high. These
conditions along with exciting new business model innovations like community
power offer a potent alternative to the status quo. But the only reason they will
happen is that a new age of entrepreneurs and financiers have deemed them
socially bankable.
Already
India is home to Milaap, a domestic Indian crowdfunder funding
solar lanterns in West Bengal with ONergy, and improved cookstoves in Orissa.
As Uttar Pradesh and
Bihar continue to incubate distributed solar revolutions the need for financing becomes
more stark. While IFIs fund feasibility study after feasibility study watch for
the crowdfunders to step in and catalyze the market.
It’s clear that in
the United States at least, our current financial system is broken. Which is why rooting
out entrenched financial power must happen alongside efforts to root out entrenched
fossil fuels. Because climate change is not just about technology, it’s about
systems that produce equitable outcomes for people and the environment. It’s
clear our current financial and energy systems can’t, or won’t, do that. Let’s
work to make sure the systems of the future, built on a foundation of social
bankability by disruptive innovators like solar crowdfunders, do.
-- Justin Guay, Sierra Club International