The ads come as the Obama administration is expected to issue the first-ever federal protections regarding mercury pollution from power plants, rules that would reduce mercury pollution in the United States by 90 percent. Coal-fired power plants remain one of the largest sources of pollution in our country: they pump approximately 48 tons of toxic mercury into our air each year, constituting the largest domestic source of federally unrestrained mercury pollution in the United States.
Our ad campaign was featured in media outlets Huffington Post (front page!), Greenwire/E&E News, and Politico Morning Energy.
Check out the ads here.