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Sierra Daily

Aug 22, 2011

Keep on Truckin'...Just Use Less Gas

Ford truck
Today, automakers Ford and Toyota announced that they would work together to develop hybrid powertrains for trucks and SUVs. It’s a big deal – not just because the manufacturers are taking newly minted fuel-economy rules seriously – but because they are taking seriously the idea that all their vehicles can be fuel-efficient. While some eco-minded vehicle buyers need little incentive to opt for a high-mpg hybrid Toyota Prius or Ford Fusion, there are plenty of truck buyers who require the kind of horsepower and towing ability that haven’t been available with a cargo bed attached. As for the necessity of mall-hopping SUVs, this writer reserves judgment. In any case, Ford itself saw SUV sales spike 31 percent from July of last year to July of this year, so the big beasts will be sticking around, and they need all the mpg help they can get.

-- Reed McManus

Image: Ford. Construction dudes need hybrids, too.

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